Did I make you look?
The 10 most popular stories last week from a web site called, appropriately, Mental Floss:
1. 65 Amazing Facts That Will Blow Your Mind, by Jason English
2. 42 Idiom Origins Explained, by John Green
3. 11 Things You Didn’t Know You Could Still Buy, by Therese Oneill
4. What Your Facebook Status Updates Say About Your Age, by Arika Okrent
5. The 10 Most-Watched Series Finales Ever, by Stacy Conradt
6. 10 Old English Words You Need to Start Using, by Mark Forsyth
7. 10 Future Stars Who Appeared on ’80s Crime Shows, by Jennifer M. Wood
8. How to Cook the Perfect Steak, by Max Silvestri
9. 15 Creative Uses for Old School Buses, by Virginia McGuire
10. 10 Things to Know About Gravity, by Erin McCarthy
11. How Many Spaces Should Be at the End of a Sentence?, by Arika Okrent
I read this list and thought about sermon writing. Numbered lists. Questions (or implied questions). Little mysteries. A promise that the story can deliver on.
Should a sermon writer take a hint from these? Or is that being seduced by advertising tricks?